Our academy platform is designed to deliver the ultimate learning experience, with practical courses taught by industry experts, and personalised coaching and mentoring support. We don't just teach marketing, we create commercially minded marketers who can deliver high returns on investment and ongoing business success.
Fabric is centred around teaching a strategic framework and empowering marketers to build their strategy from the ground up. There's no academic fluff here, just a passion to share the approach we've spent years refining in the industry. With ongoing coaching and mentorship, marketers will be supported every step of the way in their career.
Learn at anytime from anywhere, our on-demand programme and masterclasses can be worked through at your own pace. The coaching sessions can be booked at a time that works for you and if one month you need extra support you've the option to add extra sessions!
Our expert support is tailored to your role, experience and objectives to help you develop new skills, build confidence and take the next step in your career. The programme takes you through building a live strategy for your organisation and all our masterclasses come with resources and guides so you're able to implement your learning straight into your role.
The programme was developed by marketing practitioner and Fabrics founder, Lisa Eaton, who has extensive experience building highly effective marketing strategies for global brands. Plus we have a rang of coaches to choose from, so everyone is matched with a coach that is best suited to their role, industry and experience level.
We don't just want you to learn alone, we work with teams to develop their skill set through a shared learning experience, including group coaching sessions and a tailored curriculum to best suit each individual's role and experience.
Everyone receives regular detailed feedback on how they can improve their skills, alongside receiving a CPD accreditation and 35 CPD points upon completion of the 12-week programme.
You will have access to a monthly 1-1 coaching session with a dedicated mentor, who will support and guide you with your career goals, marketing goals and any other marketing-related challenges, concerns or barriers you have. Plus, a new masterclass is added to the platform every month. Here we’ll be covering a good mix of confidence building topics, soft skills for being the best marketer and marketing specific topics. Everything you’ll need, on top of the programme, to make you the best!
Data and insight is the cornerstone of any winning integrated marketing strategy which is why our course begins here. By the end of this module our learners will have an in-depth understanding of their audience, competitors and current position in the marketplace.
Module two guides our learners through building a content strategy that effectively communicates their brand. By the end of this module, our learners will have refined their tone of voice, mapped and prioritised budgets and developed a targeted content strategy ready to implement.
The final module focuses on delivery and measurement. Learners will be given all the tools and templates needed to deliver and implement their strategy successfully. They'll also learn how to measure their strategy's effectiveness and how to analyse data to show maximum impact.
Rory, CEO - TSG
Julia, Marketing Manager - Capital Placement
Rob, CEO - William Smith
Queenie, Marketing Manager - Balfe's Bikes
Hannah, Content Manager - West Barn Co
Are you ready to transform your marketing?